Comments for Email Critic | Rants and Raves of an Email Marketing Agency http://emailcritic.com The Bloody Truth About Email Marketing Fri, 03 Feb 2012 14:16:05 +0000 hourly 1 http://wordpress.org/?v=3.1.1 Comment on How to Build an Email List: Ask an Email Marketing Superhero by Scott Hardigree http://emailcritic.com/2012/01/how-to-build-an-email-list/#comment-4784 Scott Hardigree Fri, 03 Feb 2012 14:16:05 +0000 http://emailcritic.com/?p=1155#comment-4784 I couldn't agree more. Thanks for adding to the discussion Greg. I couldn’t agree more. Thanks for adding to the discussion Greg.

]]> Comment on How to Build an Email List: Ask an Email Marketing Superhero by Greg Zakowicz http://emailcritic.com/2012/01/how-to-build-an-email-list/#comment-4772 Greg Zakowicz Thu, 02 Feb 2012 22:05:58 +0000 http://emailcritic.com/?p=1155#comment-4772 I agree with many points above. Offering an incentive can go a long way to growing your list. It is so important to make the on-boarding experience (post-signup) a positive one that offers value and truly makes the subscriber feel a part of the community. Without this you can almost be certain that person will become unengaged sooner than later. I agree with many points above. Offering an incentive can go a long way to growing your list. It is so important to make the on-boarding experience (post-signup) a positive one that offers value and truly makes the subscriber feel a part of the community. Without this you can almost be certain that person will become unengaged sooner than later.

]]> Comment on Who Else Wants This Nifty Email Marketing Calendar? by Jim Ducharme http://emailcritic.com/2012/01/nifty-email-marketing-calendar/#comment-4631 Jim Ducharme Tue, 24 Jan 2012 19:47:27 +0000 http://emailcritic.com/?p=1252#comment-4631 Hi Scott, Thanks for posting the planner infographic! Glad you like it! Regards, Jim Ducharme Community Manager GetResponse Hi Scott,

Thanks for posting the planner infographic! Glad you like it!

Regards,
Jim Ducharme
Community Manager
GetResponse

]]> Comment on 6 Interactive Marketing Email Ideas by Zoran Jotanovic http://emailcritic.com/2011/07/6-interactive-marketing-email-ideas/#comment-4451 Zoran Jotanovic Tue, 10 Jan 2012 15:35:58 +0000 http://emailcritic.com/?p=878#comment-4451 Hi Amanda, very nice article and interesting ideas - thank you for your efford. Hi Amanda,
very nice article and interesting ideas – thank you for your efford.

]]> Comment on No holds barred Email Marketing Tips from 22 Email Experts by Scott Hardigree http://emailcritic.com/2011/12/email-marketing-tips-email-experts/#comment-4006 Scott Hardigree Thu, 15 Dec 2011 14:26:26 +0000 http://emailcritic.com/?p=1071#comment-4006 PRET = awesome. Thanks Marco! PRET = awesome. Thanks Marco!

]]> Comment on No holds barred Email Marketing Tips from 22 Email Experts by Scott Hardigree http://emailcritic.com/2011/12/email-marketing-tips-email-experts/#comment-4004 Scott Hardigree Thu, 15 Dec 2011 14:25:44 +0000 http://emailcritic.com/?p=1071#comment-4004 Thanks for contributing Nigel. I agree, insight is critical. Thanks for contributing Nigel. I agree, insight is critical.

]]> Comment on No holds barred Email Marketing Tips from 22 Email Experts by Marco Ruschioni http://emailcritic.com/2011/12/email-marketing-tips-email-experts/#comment-3998 Marco Ruschioni Thu, 15 Dec 2011 10:39:58 +0000 http://emailcritic.com/?p=1071#comment-3998 Great article, and some good insights. I wish someone had explained the cornerstones of successful email marketing earlier on in my career. Over the years I have created an acronym called PRET to help with this. From a customer perspective, as long as you're thinking about Permission, Relevance, Engagement & Trust, you are already half way there to being successful in your efforts. Add this to a solid technical execution, and you're flying. Great article, and some good insights. I wish someone had explained the cornerstones of successful email marketing earlier on in my career. Over the years I have created an acronym called PRET to help with this. From a customer perspective, as long as you’re thinking about Permission, Relevance, Engagement & Trust, you are already half way there to being successful in your efforts. Add this to a solid technical execution, and you’re flying.

]]> Comment on No holds barred Email Marketing Tips from 22 Email Experts by Nigel Williams http://emailcritic.com/2011/12/email-marketing-tips-email-experts/#comment-3851 Nigel Williams Wed, 07 Dec 2011 12:18:23 +0000 http://emailcritic.com/?p=1071#comment-3851 Understanding how your retention campaign is performing is key, access to a range of reports that give a valuable insight into Lifecycle and Engagement for example, are key areas that help digital marketers identify key segments for remarketing. ie. formulating relevant and timely messages to Engaged, Email Advocates, Regular Openers, Casual Browsers, Inactive Recipients will provide significant uplift in ROI and isn't as complex as you would think to implement. Understanding how your retention campaign is performing is key, access to a range of reports that give a valuable insight into Lifecycle and Engagement for example, are key areas that help digital marketers identify key segments for remarketing. ie. formulating relevant and timely messages to Engaged, Email Advocates, Regular Openers, Casual Browsers, Inactive Recipients will provide significant uplift in ROI and isn’t as complex as you would think to implement.

]]> Comment on How to Write Great Email Subject Lines (and how to fix those that are not) by Cindy Kelly http://emailcritic.com/2011/11/great-email-subject-lines/#comment-3367 Cindy Kelly Sun, 06 Nov 2011 23:30:20 +0000 http://emailcritic.com/?p=1040#comment-3367 Great points Wikus. I often feel that email messages are missed opportunities. Partially because of its convenience and cost. Your post makes excellent points we should all keep in mind when communicating via email. Great points Wikus. I often feel that email messages are missed opportunities. Partially because of its convenience and cost. Your post makes excellent points we should all keep in mind when communicating via email.

]]> Comment on Awesome Halloween Commercial! by Scott Hardigree http://emailcritic.com/2011/10/best-halloween-marketing-idea/#comment-3243 Scott Hardigree Mon, 24 Oct 2011 14:11:37 +0000 http://emailcritic.com/?p=1008#comment-3243 Thanks Alan! Thanks Alan!

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